The chair based on evolution
Designed to make you healthier, happier and more productive, the Limbic®Chair revolutionises the act of sitting. Our challenge was to elevate the brand and give it the attention it deserves.
We are made to move
Humans were made to move. From simple, single-celled organisms to the dancing humans we are today, movement is hardwired into our DNA, stimulating powerful subconscious emotions of joy and happiness. We channel this natural state – into a seat.
The future of sitting.
The seated solution
Our creative concept and media strategy is based on the chair’s (many) differentiating features. We put our communication in motion, leveraging the ideas of freedom, movement and discovery – and weaving it through our storytelling.
We built a brand communication platform, providing a clear identity and coherence across design and content for all assets.
Client: Limbic Life
Category: Branding, Positioning, UI/UX Design, Advertising, Social Media